MSc Business Data Science · Berlin

Niklas Röker

I work where AI, data and the business side meet: product, strategy, go-to-market and adoption. Four years at SAP across marketing, startup venture operations and customer success.

About

Business Data Science graduate (MSc, Aalborg University, June 2026) with a BA in International Business. I enjoy working at the interface between business objectives and technical requirements: turning business problems into concrete analyses and prototypes, and driving stakeholder alignment across functions.

Experience

Intern & Working Student, Customer Success Management

Jun 2024 – Jul 2026

SAP Signavio, Berlin

  • Created, prepared and analyzed reports and monitored KPIs for strategic decision-making in customer and post-sales activities in the SaaS business
  • Managed and drove projects such as Customer Success Days, regional consumption and adoption campaigns, and ACV enablement initiatives
  • Supported the Vice President of Customer Success MEE in day-to-day business, strategic initiatives and cross-team collaboration with Product Management, Marketing and Sales
  • Evolved and created use-case- and value-driven customer engagements, Customer Success assets and playbooks

Intern & Working Student, Operations & Business Development

Mar 2023 – Oct 2024

SAP.iO Foundry Berlin

  • Identified whitespaces through stakeholder alignment based on the SAP roadmap
  • Scouted and screened startups globally, facilitated screening calls and onboarded selected startups to the SAP partner program
  • Aligned stakeholders to develop joint business cases and integration scenarios for a joint go-to-market, expanding SAP's partner ecosystem
  • Assisted with integrations of partner solutions and SAP marketplace listings; supported demo days and event production

Field Marketing Working Student MEE

May 2022 – Mar 2023

SAP Signavio, Berlin

  • Ran weekly, quarterly and annual pipeline analyses across all stages of the sales funnel as a basis for strategy meetings
  • Planned and executed B2B email marketing campaigns and a sponsored third-party event, including follow-up
  • Recorded leads in Excel and enriched data in HubSpot

Retail Ambassador

Oct 2019 – Sep 2021

Allbirds, Berlin

Sales and customer engagement; supported KPI reporting and analytics, recruiting and the CX team, including English–German translation of product knowledge.

Team Leader

Aug 2019 – Nov 2019

DialogDirect, Berlin

Led fundraising for UNHCR with supervision of small teams; reported team performance to regional managers.

Education

MSc Economics and Business Administration, Business Data Science

Sep 2024 – Jun 2026

Aalborg University, Denmark

  • GPA 10.1 / 12 (Danish 7-point scale); taught in English
  • Thesis: “Skills as Organizational Knowledge Assets at the Automation Threshold: When Does Codified Know-How Become Reliably Executable by Agents?”
  • Additional coursework: Business Intelligence & SME Internationalization (Copenhagen Business School summer school)

BA International Business

Oct 2020 – Feb 2024

HTW Berlin, University of Applied Sciences

  • Final grade 1.67 (“good”); taught in English
  • Thesis: “How are Business Ethics Evolving in the Age of AI?”
  • Additional coursework: Introduction to Python Programming (TU Berlin winter school)

Abitur

Sep 2017 – Jun 2019

Heinrich-von-Stephan-Oberschule, Berlin · Final grade 1.7

High School Year Abroad

Aug 2016 – Jun 2017

South Colchester Academy, Nova Scotia, Canada · Graduated with Honors

Skills

Skills
Foundations in AI & ML, data analysis, prompt engineering, LLM-assisted prototyping
Tools
MS Office, Gainsight, HubSpot, SAP Analytics Cloud, Airtable, Jira, VS Code, Claude Code
Core competencies
Stakeholder management, project management, cross-functional collaboration, reporting & KPI analysis
Languages
German and English, both fluent
Interests
Technology & innovation, volleyball, football, traveling, running

Contact

Email
hello@niklasroeker.com
LinkedIn
linkedin.com/in/niklas-roeker
Location
Berlin, Germany